Books for children with the cult of image at MACRO Testaccio


On the occasion of the fourth edition of Emerging Talents, which will be held at the Testaccio venue of the MACRO Museum of Contemporary Art in Rome from 2 to 17 December 2017, the Malaspina Foundation will preview a selection of books from the project on the photographic book for the childhood Books for children with the cult of image, conceived by Alessandro Dandini de Sylva in collaboration with the association Cartastraccia and collector Giuseppe Garrera.

The Foundation’s library of contemporary photography, as a first step towards the exhibition on the photographic book for the childhood, has acquired 100 books for small toddlers, children and teenagers from innovative and experimental publishers such as Corraini, Ecole Des Loisirs, Editions Didier Jeunesse, Editions Thierry Magnier, Greenwillow Books, Fatatrac, Fulmino Edizioni, Nanaroku Sha, Topipittori and many more.

Until the 1960s, the childhood book, with the exception of Munari’s experiments, was a purely written book and only accompanied, at intervals, by some illustrative tables of contents. But in the sixties and seventies many publishers seem to embrace the indication of Walter Benjamin, who, reasoning around his collection of children’s books, speaks of the parallel and autonomous reading that the child accomplishes by immersing and losing himself in the illustrations, omitting the logical-verb shore, so that the illustrations come to constitute a further sense of the story.

Reading is in fact to be understood as a capacity not only alphabetic but also visual and figurative. The photographic image is a visual communication mode especially appealing to the youngest but also stimulating the higher age groups. In Italy, a census work and research on this rich child production has not yet been done, and there are no specific collections. The Malaspina Foundation, which has created the exhibition project in collaboration with the Cartastraccia association, aims to deepen the productive field of Italian and international photographic book publishers for childhood, to focus attention on this important sector and to promote it through activities for children and adults.

Books for children with the cult of image
Emerging Talents
MACRO Testaccio Museum of Contemporary Art in Rome
Piazza Orazio Giustiniani 4, Roma
2 – 17 December 2017

Emerging Talents